As automotive go-to-market manager for EMEA, Daniel Riedelbauch is responsible for overseeing and executing NI’s go-to-market strategy for automotive across the geographical territories of Europe, the Middle East, Africa and Russia.
Riedelbauch has worked at NI for more than 13 years. He has held various positions in technical support and regional product marketing, focusing on the automotive industry across DACH, Central Europe as well as Eastern Europe. In his current role, Riedelbauch helps ensure that NI is aligned with the needs of the automotive market throughout EMEA and in a strong position to provide organizations in these regions with innovative software based automated test and automated measurement systems.
Riedelbauch earned his diploma degree in electronics and information technology from the Technical University of Applied Science in Rosenheim, Germany.

Critical technology trends in ADAS, V2X, and EV are bringing with them new test challenges and pressures beyond the here and now. ADAS and autonomous driving test requirements and devices under test are constantly evolving to take advantage of the latest technology. NI’s verification and validation test solutions are built on modular and open, commercial-off-the-shelf platforms, so they can easily be adapted as your requirements and DUT, evolves – helping you maximize test coverage in minimal time. Work with National Instruments to overcome the pressure of these rapidly changing test requirements using an open and easily upgradable platform that is designed for test system flexibility and enables you to test the vehicles of tomorrow today.