With more than 20 years’ experience in the technology industry which includes strategic business development and marketing, Daniel Aitken is responsible for the development and execution of the corporate marketing and communications plan and sustaining corporate brand and strategic initiatives. As part of this mandate, he oversees public relations, the corporate brand, strategic planning, and partnerships.
Daniel began his marketing career in 1994 and transitioned into the technology industry in 1996 eventually becoming the Director of the Strategic Business Development Unit of Future Electronics. As president of his own marketing agency, Daniel re-located to Los Angeles in 2008 where he provided consultancy services to various corporations. In 2012 he joined the German-based tech company ZMDI where he successfully held the position of Director of Global Marketing and Communications. He later relocated in 2016 to Silicon Valley to lead the marketing efforts of Integrated Device Technology as Senior Director of the division.
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